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Samuel Johnston Limited was established in 1936, back then the internet wasn`t a thing. Everybody went into stores to purchase their pram. Over the past 80+ years the industry has evolved and adapted to the advancement in technology and changes in the environment. Samuel Johnston Ltd has done the same. We have grown from Belfast`s leading brick and mortar independent nursery retailer to an amazing online and instore company that provides goods around the world. The website has allowed the company to offer customers everything possible to make the dauting experience of becoming a new parent as pleasant and easy as possible.